Web Content Management
Web content management usually happens after the web design and web development. It overlaps with design by organizing the content and conceptualizing a layout. It works with development because a little coding may be involved to place the content and display it properly on the site for a great user experience (UX).
Consider Your Website
Once you have your website built and complete with information, that's it, right? Nope. This chunk of your digital marketing is where all your efforts either show up as working successfully or lacking in some area(s). This is ultimately where your visitors convert.
Your website is your piece of online real estate. It's the book of you and your business where each page is a chapter, allowing others to learn more about your offerings, services, products and your story. This is your virtual calling card that bolsters your credibility as an expert in your industry.
Your website is an all-in-one and one-stop branded resource that will retain your clientele and continue to grow your business. You accomplish this as long you nurture your site with updated content on the regular.
J. E. Hill Digital Marketing
Web Content Management
Manage user-facing content for websites
Development of website pages and landing pages
Blog site management and content contribution
Ensuring content is optimized for applicable search engines
Photography sourcing and/or contribution
On-page SEO tactics
Feed Your Website with Content Regularly
Your website needs content in the form of written text, graphics, images, and video typically. This digital media needs to be properly maintained and updated regularly. Ensure content is search engine optimized, engaging and user-friendly.
Like technology, search engines' algorithms change often. This is important to consider because it dictates how or if your website shows up in search results.
Have you ever visited a website and found that dates, contact information and other pertinent information is no longer relevant or correct? This is where your website content manager comes into play and keeps your website in check.
J. E. Hill Digital Marketing Can Manage Your Website
While you tend to and handle the day-to-day operations of your business, you'll need assistance managing your online marketing through web content.
J. E. Hill Digital Marketing manages your website content via your existing site builders and web content management systems. Convert visitors into leads with stellar content.